Scrapbooking is a multi-billion dollar industry and continues to grow. Now is the perfect time to take advatnage of this long lasting trend and start your own online scrapbook store. With hundreds of manufacturers and every imaginable product from paper to totes, where do you start?
1) The first step is to come up with a plan. You can't dive head first into this or any business. It requires a strategy to differ yourself from the competition already out there. How will you attract customers? What are you offering that is better or different? How will you retain customers?
2) After you have your plan on paper, share it with others that have experience starting or running a business. Conduct informal surveys of friends to gauge their opinions. However, take your friend's opinions with a grain of salt, because most friends will be optimistic. Seek outside opinions and conduct formal surveys of people you don't know. Gather all the market data, criticism and feedback you can get.
